Insights
What 146,177 Google reviews say about U.S. senior living

Families don’t just tour buildings.
They tour for reassurance.

We read every Google review written about 17,501 senior-living communities in the last twelve months. See what families praise, what they worry about, and how your community compares.

Free. No account needed for your community’s report.
What families ask on tour
01“How quickly will you know if she falls?”
02“Will someone check on her at night?”
03“How do you protect her privacy and her dignity?”
04“What happens before a fall, not just after?”
The communities that win move-ins are the ones that can answer these out loud.
87%
of reviews are positive
and the praise is about caring staff
3%
of staffing mentions are complaints
the single most negative theme
1,127
falls described by families
in twelve months, at 986 communities
57%
of those falls: help was slow or never came
342 residents were found on the floor

Staffing complaints are measured as the share of reviews mentioning staffing levels that do so negatively.

Love these insights?

Now imagine knowing this about every room, every night.

Nobi lights make ordinary rooms smart. They see a fall the moment it happens, call for help, and give you the data families are asking about — staff visits, calls, falls, and how each fall happened. So you can prevent the next one.

72min
average time on the floor without fall detection
80%
of falls go unnoticed, even with attentive staff
What a Nobi room gives you
Fall detection in secondsTwo-way communicationNurse callStaff visit logCall response timesPrivacy by design
For communities and operators

Families don’t just tour buildings. They tour for reassurance.

“What happens if my mom falls at 2 a.m.?” Communities that answer that clearly win the move-in — and write a different kind of review. See how Nobi communities say it out loud, on the tour and in the brochure.

What families ask on tour
01“How quickly will you know if she falls?”
02“Will someone check on her at night?”
03“How do you protect her privacy and her dignity?”
04“What happens before a fall, not just after?”
Operator reports

Every community you run, on one page.

Ratings, complaint themes, response-time and fall mentions for each community, benchmarked against 116,177 reviews nationally. Free for operators — register to unlock yours.

Preview an operator report →
A few community reports