Insights
Nobi Insights · Touchmark Living Centers Inc. · Touchmark at Emerald Lake
Community review report · Sep 2025 – Aug 2026

Touchmark at Emerald Lake.

What 63 Google reviews in the last twelve months say about this community — and how that compares with 17,501 senior-living communities across the U.S.

Operator Touchmark Living Centers Inc. · Retirement community · 265 units · 350 S Hardin Blvd, McKinney, TX 75072
4.9
Google rating
92 reviews all-time
63
reviews, 12 months
4.97★ average · portfolio 4.54★
98%
positive reviews
portfolio 87%
0%
negative reviews
portfolio 11%
0
confirmed falls described
none reported
100%
reviews answered by owner
portfolio 72%

Reviews month by month.

Reviews per month, with the month’s average rating

reviewsaverage stars
1★3★5★1Sep1OctNov52Dec1JanFeb2Mar1Apr3May1Jun1JulAug

How this community compares.

The five nearest communities with reviews in the last twelve months, then the average for TX and for the country.

CommunityDistanceGoogle ★Reviews 12 moNegativeResponse complaintsConfirmed falls
Touchmark at Emerald Lake (this community) 4.963 0%00
Watermere McKinney
McKinney, TX · Integrated Senior Lifestyles
0.4 mi 4.770 12% 00
Cariad at North Brook
McKinney, TX · SRI Management
1.3 mi 4.12 0% 00
Legend of McKinney
McKinney, TX · Legend Senior Living
1.5 mi 4.620 5% 00
Chateau McKinney
McKinney, TX · Provincial Senior Living
1.7 mi 4.536 4% 10
The Oxford Grand
McKinney, TX · Oxford Senior Living
2.2 mi 4.53 33% 10
TX average (934 communities with reviews) 4.413.5 per community 9% 3.0% of reviews 0.82 per 100 reviews
National average (14,463 communities) 4.310.1 per community 11%3.3% of reviews0.97 per 100 reviews

Negative = share of tagged reviews with an overall negative tone. Response complaints = reviews with a negative mention of response times.

What families praise and what they criticise.

Every review was tagged for the themes it discusses and whether each mention is positive or negative.

Share of reviews with a negative mention of each theme

Bar = this community. Tick = the portfolio norm across 116,177 reviews. Red bars sit clearly above the norm.
this communityabove the normportfolio norm
Building & amenities2% vs 2%Activities2% vs 1%Food & dining0% vs 2%Management0% vs 5%Cleanliness0% vs 3%Communication0% vs 4%Responsiveness0% vs 3%Staff attitude0% vs 4%Nursing & medical0% vs 3%Admissions & sales0% vs 1%

Share of reviews with a negative mention — Responsiveness 0.0% vs 3.3% norm.

Most praised
beautiful facility, genuine kindness of staff, exceptional caredining servers great, carmen wonderfuldirector of dining amazingdirector of dining ashley shows outstanding leadership and dedicationbeautiful grounds well maintained friendly staffspotless facility, beautiful grounds, kind staffvery friendly peopleoutstanding staff with superb support

Strongest themes: Staff attitude (49), Building & amenities (38), Food & dining (13), Management (10).

Most criticised
still waiting for pool amenities
Love these insights?

Reviews tell you about the falls families saw. Nobi tells you about all of them.

Nobi lights make ordinary rooms smart: fall detection in seconds, two-way communication and nurse call, a log of staff visits and calls, and insight into how each fall happened — so the next one can be prevented. Privacy by design.

Fall detection in secondsTwo-way communicationNurse callStaff visit logCall response timesPrivacy by design

Falls and response times.

Reviews mentioning a fall were read and classified one by one; only confirmed physical falls are listed.

No confirmed physical falls were described in reviews of this community during the period.

In their own words.

“Touchmark at Emerald Lakes is second to none in DFW. I work with AL and MC facilities all over the metroplex and Touchmark sets the standard for them all. The building and amenities speak for themselves but the quality of care is what sets them apart. A community is only as good as its people and Touchmark is lucky to have the best staff around!”

★★★★★ · 2025-12-18 · source

“I moved my mom here to Touchmark to be closer to myself and my brother. She was the first resident to sign papers and move in. Touchmark is beautiful and so inviting. All the staff are attentive to the needs of the community here and Carmen is an absolute delight and treats every resident as if they belonged to her own family.”

★★★★★ · 2026-01-12 · source

No negative reviews with text.

Who writes the reviews: family 23, visitor 18, other 10, resident 6, employee 1.

Is this your community?

Families don’t just tour buildings. They tour for reassurance.

“What happens if my mom falls at 2 a.m.?” Communities that answer that clearly win the move-in — and write a different kind of review. See how Nobi communities say it out loud, on the tour and in the brochure.

What families ask on tour
01“How quickly will you know if she falls?”
02“Will someone check on her at night?”
03“How do you protect her privacy and her dignity?”
04“What happens before a fall, not just after?”
Source: public Google reviews published 1 Sep 2025 – 31 Aug 2026 (63 for this community). Themes and sentiment tagged by AI; fall incidents classified individually. Benchmarks: 116,177 tagged reviews across 17,501 U.S. facilities. · Google Maps listing · Prepared by Nobi.